Yeezy

Adidas Yeezy (or just Yeezy) was a fashion collaboration between American rapper, designer and entrepreneur Kanye West and German sportswear company Adidas. It offered sneakers in limited edition colorways, as well as shirtsjacketstrack pantssocksslideslingerie and slippers.

The first shoe model ("Boost 750") was released in February 2015. In 2020 Forbes described Yeezy's rise as "one of the great retail stores of the century". Yeezy influenced and inspired a multitude of other fashion brands.